Need to Create? Get a Constraint. Jonah Lehrer

One of the many paradoxes of human creativity is that it seems to benefit from constraints. Although we imagine the imagination as requiring total freedom, the reality of the creative process is that it’s often entangled with strict conventions and formal requirements. Pop songs have choruses and refrains; symphonies have four movements; plays have five acts; painters still rely on the tropes of portraiture.
Perhaps the best example of this phenomenon is poetry. At first glance, the art seems to be defined by its liberation from ordinary language – poets don’t have to obey the rules of syntax and punctuation. And yet, most poetry still depends on literary forms with exacting requirements, such as haikus, sestets and sonnets. This writing method seems to make little sense, since it makes the creative act much more difficult. Instead of composing free verse, poets frustrate themselves with structural constraints. Why?
A new study led by Janina Marguc at the University of Amsterdam, and published in The Journal of Personality and Social Psychology, provides an interesting answer. It turns out that the obstacles of form come with an unexpected psychological perk, allowing people to think in a more all-encompassing fashion. The introduction of the paper sets up the mystery:
Daily life is full of obstacles: A construction site blocking the usual road to work, a colleague’s background chatter interfering with one’s ability to concentrate, a newborn child hindering parents in completing their daily routines, or a lack of resources standing in the way of realizing an ambitious plan. How do people cognitively respond to such obstacles? How do the ways in which they perceive and process information from their environment change when an obstacle interferes with what they want to accomplish? In the present research, we aim to shed light on these questions by investigating the impact of obstacles on global versus local processing. We propose that unless people are inclined to disengage prematurely from ongoing activities, obstacles will prompt them to step back and adopt a more global, Gestalt-like processing style that allows them to look at the “big picture” and conceptually integrate seemingly unrelated pieces of information.


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